100 billion yen in sales?! How much have you contributed??
Nissin Cup Noodle was introduced in 1971 and has never looked back! They’re celebrating with new packaging after reportedly selling over 100 billion yen worth of noodles in the fiscal year of 2019!
To celebrate this monumental achievement, the Japanese food manufacturer decided to release special packaging on their Original Cup Noodle flavor.
The special release includes 60 unique cups that each feature some of Japan’s most popular words and slang from the last 49 years. Each cup will include the year the sayings were popularized so you can do your own research on the origins of the catch phrase!
For example, in 1996, the phrase “Cho Very Good” was popular in Japan. “Cho” means “super” … so when you translate the whole phrase into English, it reads “Super Very Good,” making it a funny redundant phrase.
If you’re not able to get your hands on the limited edition cup noodles, the next best thing is the Nissin Cup Noodle model kits! These kits release on September 30 but if you don’t want to miss out, they’re on presale as we speak!
The 100 billion yen edition cup noodles will sure bring back some nostalgic memories for some folks or … make you hungry. If you’re part of the latter, make sure to check out our monja recipe! Easy and delicious!